A cost-effective and highly beneficial alternative to traditional, buy-and-build-your-own infrastructure IT deployment models, Software as a Service or SaaS has revolutionized IT implementation in businesses. It provides a viable option for organizations in need of business solutions that are more flexible and much more scalable than traditional services.
CRM for SaaS is a great example of such an application that has transformed the way CRM is deployed and implemented from a traditional procurement and ownership structure to an outsourced services and subscription arrangement. This brings numerous advantages for businesses, including making CRM solutions more accessible to smaller scale business owners who have always thought that customer relationship management is something that only large companies can afford. Below are even more benefits that CRM for SaaS offers modern businesses:
- You forgo huge initial investments. Software as Service offerings don’t require large upfront fees. They operate on a pay-as-you-go subscription basis where you are only ever required to pay for what you have used, typically through a manageable and predictable annual or monthly fee. This is especially beneficial for small startups and companies that don’t have a large capital to invest in an in-house CRM solution, as it enables businesses to treat CRM as an ongoing operating expenditure as opposed to a huge investment.
- CRM for SaaS is a money-saving option. Software expenses don’t end with your software purchase. Costs start to pile up as you invest in the necessary hardware, the maintenance of your infrastructure, and people who know how to manage and maintain your system. This is a lot more expensive than having to pay a minimal fee for a software-as-a-service CRM solution.
- You benefit from seamless availability that doesn’t rely on your own infrastructure. Moreover, you get first-hand access to a constantly updated system without the expense of development.