Hello Everyone, I thought of sharing some high level key functions/benefits of a SAP C/4HANA (previously known ad SAP Cloud for Customer) system. The focus area is Account & Contact Management, Lead Management & Opportunity Management. This is not a complete set of benefits/functions, neither this specifically covers integration related things, but, it definitely gives an idea for evaluating the pros of using a SAP C/4HANA Solution, especially for beginners...

With the commitment of sharing my experiences to the community on SAP C/4HANA Projects, I am publishing the second blog in continuation to the first one I published in the past. Hope this blog comes in handy in some way or the other for SAP C/4HANA partners, customers, consultants, architects, or anyone who is interested in the solution! Most of us know by now that SAP C/4HANA is a lean CRM On-Cloud solution and, as I mentioned in my previous blog briefly, it leverages the CRM On-Premise or ERP On-Premise functionality on the Cloud.

For a long time I've been thinking to pen down my experiences on implementing C/4HANA system for many of our customers...Now, I finally have some time to pen my thoughts down in this small yet informative blog, which I hope comes to use for anyone who is in the process of implementing this product and/or is in the decision-making phase.

Sales effectiveness is key for sales organizations to stay competitive and relevant in their niches. One of the greatest challenges faced by sales organizations is the existence of dispersed teams managing diverse sets of products and service portfolios, while trying to stay ahead of competitors.

One of the keys to a successful business is the ability to offer your products and services through multiple channels. This means your business is not restricted to a single platform (i.e. online), but you should be able to make it available through mobile, on-site, and via social media. To make this possible and effective, you will need an omni channel commerce platform that is highly scalable and versatile for retail marketing. SAP eCommerce is an example of a good omni-channel e-commerce platform that can help you manage sales in all your channels and integrate them together to boost the sales capability of your business.

SAP Commerce Cloud is one of the most reliable and flexible e-commerce solutions. Aimed at B2B businesses and retailers, it comes with an efficient content management system with an intuitive user interface to let managers manage promotional content and products, and personalize them for every buyer using the website or any of your marketing channels.