Ecommerce Business Leaders: How scalable and sustainable is your storefront? Are you prepared for rapidly changing customer expectations?

Exclusive insider insights for B2B manufacturers on achieving excellence in their ordering process through Quote-to-Order. (Part 2/2)

Exclusive insider insights for B2B manufacturers on achieving excellence in their ordering process through Quote-to-Order. (Part 1/2)

Drive profitability through agile and flexible ecommerce ecosystems. See how Composable Commerce can turbocharge your growth.

A Complete Guide to eCommerce Testing

How often do you test your e-Commerce website? Could you be missing the most vital steps in your e-commerce testing processes?

The market around us has changed a lot. Customers don't want to extensively search for answers to their questions, nor do they want to wait days for companies to answer a question. If they can't easily find the answer and can't ask the question easily, they start researching alternatives. If this happens, the chance of successful sales is drastically reduced. For a company it, therefore, becomes increasingly relevant to engage with potential customers directly through the channel of their choice.

We live in an age where everyone is well-accustomed to purchasing goods online – better known as B2C these days. And success levels in B2C increase with the ability to maintain online stores. Maintaining stores becomes trickier when you have multiple stores to manage. What do you do to ensure flawless management in such a scenario?

The sphere of web-based commerce is forever developing – fresh features getting launched with the latest releases, all created to keep you ahead of the competitors. However, this means that every version of any software will stretch to a stage where constraints sneak up, and it will become increasingly hard to employ these new features.

As more customers use multiple channels to engage your business, you will need an omnichannel solution that will make it easier for you to reach them. SAP E-Commerce offers a reliable commerce platform that can help you target your customers and engage them regardless of the device they use. You can address the challenges associated with managing and running an omnichannel business using the SAP E-Commerce platform, as it provides a meaningful and consistent shopping experience to customers. The solution integrates all physical and digital customer touch points into one platform, including social media, online, point-of-sale, and mobile. Here are three important benefits of SAP E-Commerce for your business:

Whether your business is both online and offline or exclusively functioning online, you will need an advanced platform that will simplify the way you trade and engage your customers on the internet. Discerning entrepreneurs consider SAP commerce cloud implementation to improve their processes. SAP Commerce Cloud started out as a platform for the large-scale enterprises, but it is flexible enough to be implemented in mid-sized companies too. By using it as your advanced commerce platform, you could enjoy the following benefits:

SAP eCommerce is one of the cutting-edge platforms available to online businesses today. It is an enterprise-level ecommerce software suite with B2B and B2C store functionalities. With the SAP ecommerce platform, you can migrate your existing store to a more advanced platform or create a new store using it. Over 2,500 websites are now using SAP, which currently handles more than 500,000 orders and over 20 million product SKUs daily. This makes it among the leading enterprise ecommerce platforms in the world, especially in the European market. With this platform, you can host your own website by using the software or consider a cloud-based or SAP e-Commerce-hosted solution.

Implementation partners used to start from scratch when building integrations, but that changed with the when SAP made it possible to integrate SAP Commerce with other SAP solutions. The integrated solution provides a ready-to-use and standardized integration framework that links the multi-commerce capabilities of the SAP Commerce Suite with other SAP products, such as SAP Marketing Cloud, SAP CPQ Cloud, and SAP ERP applications. This ensures that custom configurations are minimized, and integrations can be completed faster and at a more reasonable price. Through this kind of SAP integration, businesses can have an all-in-one solution that integrates SAP back-end processes. Here are some of the integration options: