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SAP C/4HANA: The ONLY customer experience (CX) suite you’ll need

Components of celebrated experiences

Offer customers a remarkable experience and they’ll purchase more, prove to be more loyal, and share their experience with peers. Remarkable. That’s among the top goals for any business. In spite of this, most consumers appear to be let down. Call it a dissociated experience: businesses show off the most recent technology or trendy solution design, but haven’t engaged in—or secured—the most considerable elements of customer experience.

What really produces a valuable experience? Agility. Ease. Constancy. Friendliness. And one large link: human touch—that is to say, developing positive relations by fashioning technology to give off more human vibes and providing employees with what they require to build souped-up customer experiences.

Experience SAP C/4HANA, a fourth-generation, in-memory suite made for modern business models. It sets customer data, machine learning technology, and microservices side by side to propel real-time customer engagements across sales, service, marketing, commerce and more.

SAP Sales Cloud

  • Subscription Billing
  • Sales Enablement and Learning
  • Sales Force Automation
  • Sales Performance Management
  • Retail Execution
  • Configure, Price, and Quote

SAP Service Cloud

  • Services Process and Operations
  • Automated AI Customer Service Ticketing
  • Expedited, Scalable Issue Resolution
  • Comprehensive Self-Service
  • Customer Service from Anywhere
  • Comprehensive On-Site Service

SAP Commerce Cloud

  • Industry Accelerators
  • Commerce for Small and Midsize Enterprises
  • Supports B2C, B2B, and B2B2C
  • Product Content and Order Management
  • Pre-built Integrations to other SAP systems
  • Adaptability for Innovations

SAP Marketing Cloud

  • Customer Identity Management
  • Lead Management and Nurturing
  • Marketing Planning, Performance, and Analytics
  • Consumer and Customer Profiling
  • Segments, Campaigns, and Customer Journeys

Main Benefits

1. Customer-First

Places customers at the core of your business with thoroughly-integrated features that help put together loyalty inspiring experiences.

2. Speed-to-Market

Open and flexible customer experience platform that minimizes innovation cycles using a leading-edge microservices architecture.

3. Extensible CRM System

Extensible applications for simpler adoption of best-of-breed functionality with the ROI and adaptability of a suite.

Why SAP C/4HANA is all you need for customer engagement

Revamp your business in double-time
SAP C/4HANA was made to help you get places in an economy where products are becoming services – and the experience of choosing, purchasing, using, and getting assistance with those services is speedily becoming the differentiator.

Engineer loyal relationships
Fourth-generation CRM does not limit itself to automating transactions or steering processes – it’s also about formulating a chain of moments which feel positive and trigger trust. SAP C/4HANA offers customers clout over their data and the way in which it’s put to use, sold, or promoted.

Formulate perfect experiences, whenever, wherever
With efficient integration to SAP S/4HANA and your other enterprise systems, SAP C/4HANA breaks apart silos – and allows personnel across every department to initiate cleaner, personal, and more favorable connections with customers.

Keep up with your customers
With an in-memory platform that takes advantage of the SAP Cloud Platform, the C/4HANA customer experience software offers abundant microservices for extension and integration – so you can usher consumer-driven innovation to market faster than ever before.


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